Your Blog Name Decides Who Your Blog Is

Many of you may treat your blog simply as a blog. And before you all say that chickens are flying, the world is coming to an end if a blog is not a blog, I admit that, technically, a blog is a blog. We should all keep that in mind in our normal life, lest we spend too much time on our blogs. Even if you work full time on it, I would still advise you to not let your blog control your life, but instead control you blog. However, I am speaking from the standpoint when you are working on your blog.

A Blog is More Than Just a Blog

People, maybe you are including, treat their blog as if it doesn’t really matter, they don’t really care about their content, etc. It’s just a blog, after all.

However, if you want to be successful, and if you don’t want to be than I strongly suggest that you quickly navigate away from the page and turn to something that interests you, since I only want to give you content that is useful. If you are wasting time with something that is not useful, we are simply losing time.

In real life, I concede, a blog is a blog. It’s silly, irrelevant, etc., unless your blog is extremely useful, in which case you probably shouldn’t be wasting your valuable blogging time here.

On the internet, though, a blog is EVERYTHING. As Darren Rowse points out in this video, you may be on other sites, called “outposts,” but you are judged by your “home base” which is your blog. It is what you are known by; your reputation, your position on the internet, and more directly affecting your life, your income.

Your Blog Title

Your reputation is what drives traffic to your site. If you have a great reputation and are well respected, then people will probably check you out. However, if you have a bad reputation, then why would anyone waste their time?

Yes, a lot of that reputation stems from your content, and that is the most important thing, bar none. If people like your content, though, and tell other people about it, they will most likely mention the name.

Imagine if someone told you to visit a blog about blogs called aBlog. While it may be a creative name, in my opinion, people won’t take you seriously if you don’t have a good name.

People Judge a Book by It’s Cover

I know that it is repeated all the time to not judge a book by its cover. However, as human beings, we always have an opinion. For example, if you saw a book cover which was blank, you would probably not want to buy it. If it had an awesome title, however, a cool picture, you might want to buy it.

You are Selling a Product

Even if you are not physically selling a product, you need to think of your blog as a business, as if you are selling something. Your blog is the product. If you saw a commercial which advertised a product called “cheesy cheese,” would you buy it when you wanted cheese? I didn’t think so. People go to the internet because they want to have fun and value. If your blog title isn’t good, then people will most likely be running away: There are plenty of blogs with great titles, just as there are plenty of products with great titles. Even if you have great content that people are raving about, there are plenty of sites like that. People will flock to the good names and the bad names will be left in obscurity. You will never become a HUGE success.

So, what do you want to be remembered for?

Update: I made a video on this.

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3 Responses to Your Blog Name Decides Who Your Blog Is

  1. Yeah i agree with you and think that some people just throw anything up on their blog without thinking about the image that they are creating. A bog is usually the first place that people will engage with you so you’ll want to make sure that you have you super best content up there.

    One of the things that I would always say is spend a little money on design and getting it done properly because it will really show it off in a much better light and you’ll never be able to do better yourself.

    • Definitely it is well worth it to pay a little for design in the beginning as an investment to your blog. Many people, because of the economic crisis, do not want to spend money to run this. Since we hear so many success stories, we think that it should be easy and free. However, what these stories don’t tell us is the hours of sweat that people pour into getting a successful blog.

      People are hasty and impatient, and choose their name without thinking. They think that the content will override it. However, your image is extremely important. People just assume that their image will be great, even if it is actually terrible.

      People need to treat their blogs like businesses, because they are selling a product, even if it’s just your actual content. Getting your design done properly, as you said, is well worth the investment.

      Of course, you still need to know enough code to change your website whenever you need to. Often, once you’re done with your design, you’re done. Still, people think that this should be easy, and are overwhelmed to learn code.

      In the end, it all boils down to whether or not you have the passion and fire to work hard and do what is necessary to have a great blog. That’s what separates the “ProBlogger’s” from the rest of us.

  2. Walter says:

    Before I started my blog, I make it a point that it will reflect my character. So I made plans and preparation for its implementation.

    By the way, this is the first time I have encountered a whiz kid. 🙂

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